This article analyzes the role of values in shaping moral and aesthetic culture from both scientific-theoretical and practical perspectives. It substantiates that moral and aesthetic culture is a crucial factor in an individual's spiritual development and in establishing a healthy social environment within society. Values are examined not only as moral criteria but also as forces that shape aesthetic taste. The article reveals the mechanisms of transmitting moral and aesthetic values to the younger generation through literature, art, education, and family upbringing. Through conclusions and recommendations, ways to further enhance this process are outlined.

values, moral and aesthetic culture, upbringing, spirituality, aesthetic education, young generation, art, literature, education system, national heritage.

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