The article philosophically reveals the transformative processes in the interaction between social groups and individuals under the influence of developing technologies, changing social norms, and globalization. In addition, based on guidelines and recommendations for improving and using information technologies, the study provides a scientific analysis of the relationship between the state and citizens.

society, individual, technology, communication, culture, social groups, globalization, communication, integration, visual connection, transformative processes, phonograph, analytics, radio, television, social networks.

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