This article analyzes the role of social innovations in shaping societal ideology within globalization processes from scientific-theoretical and practical perspectives. The study highlights new mechanisms for the formation of societal ideology based on the impact of globalization on information exchange, cultural influence, economic integration, and the system of social relations. In particular, social innovations are evaluated as an important factor ensuring ideological stability in the fields of education, civil society, digital communication, youth policy, cultural and educational activities, and social management.

globalization, societal ideology, social innovations, ideological education, civil society, digital communication, youth policy, national values, spiritual security, information attacks, social development, innovative approach.

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