The article reveals some aspects of the active participation of the media in the process of public relations of different directions and content. In addition, the media play the role of an intermediary between the government and society, forming an attitude to current issues and problems. The media connect the people around us with the social world and involve them in global processes.

Indeed, the Internet and news in various fields, television, radio, press and other media are currently an important factor in the socialization of the individual. Artificial intelligence and neural networks are among the most important and active tools in the modern world. The article discusses issues related to the fact that the media can literally change our lives in all respects, but most of the risks associated with them must be eliminated in a timely manner and through appropriate supervision and ethical standards.

information and communication system, Internet, ChatGPT, world scientists about the media,

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